Jul 24 2008

Recommended Reading For Improving Conversion Rates

I don’t recommend services, products or books much (apart from my own). I just read a book by Paul Hancox and it was brilliant. Worth every dollar I paid for it.

Oh by the way, slightly off topic, I’m going to the UK for 3.5 weeks!!! Woo hooo… One of the highlights will be meeting with one of my old friends from University. We were great buddies but never stayed in contact after our studies. I finally found him at Linked.com I love the internet.

During these 3.5 weeks, I’ll be thinking about the direction of my online business. I’ll probably change the look of traffic beast, have a mentoring/coaching service, release some new affordable products etc… But I want to do something that is different and explore other opportunities.

Back to Paul Hancox’s book. The book is called “Secrets of a 10 Percent Conversion Rate” and it’s an eye opener.

I’m halfway through the book (it’s around 127 pages) and I love it. Paul talks about improving conversion rates of websites to 10% and more. He’s talk bullshitting either. The strategies he talks about makes real sense.

There are several instances where Amazon.com and other big online stores are discussed why they consistently get 10% and more conversion rate of buyers.  Very interesting.

There are many sections in the book and my favortie section is about blogging (surprise, surprise). Paul discusses how to make a people addicted to your blog and how to create an effective blog presence. Excellent stuff.

Go and get your ten percent conversion rates today.


Tags: , , , , ,

TAGS:

LEAVE A COMMENT

Subscribe Form

Subscribe to Blog